The Game Fair is unique in its make-up and remains the world’s largest and spectacular premium festival for the great British countryside.
The 2027 Game Fair will once again bring together a carefully curated collection of more than 800 leading and specialist brands from across country sports, shooting, fishing, gundogs, equine, land and estate management, gardens and home, food and drink, and countryside lifestyle. Alongside an outstanding line-up of exhibitors, visitors can enjoy world-class attractions, inspiring demonstrations, expert-led talks and appearances from well-known countryside personalities. At its heart, The Game Fair is where the countryside community comes together to discover what’s new, catch up with familiar faces, share knowledge and, of course, enjoy a great day’s shopping.
Our awesome audience is high in attendance and affluence*:
- 128,000 visitors over the three days
- 79% AB
- £235 million spend with exhibitors
- Unique 70:30 male/female split
- £80 billion combined wealth in the VIP Enclosure
- 80% landowners and estate managers responsible for 80% of UK land
- National attendance and growing international relationships
- Whilst being part of The Game Fair centres around the 3-day event, we offer a host of PR & Marketing opportunities throughout the year to give you access to our audience now; generate sales, launch products, and promote your brand story.
The Game Fair Consumer Newsletter – weekly circulated to over 85,000 individuals
The Game Fair Social Media Outlets – combined audience of over 155,000
The Game Fair website – 65,000 unique users per month
Plus, sister brands in Country Life, The Field Magazine, Horse and Hound magazines to name a few.
Complete the exhibitor form below or click here. We will be in touch shortly.
*Figures based off 2025 event at Ragley Hall.
