Whether you’re looking for a new gun, a second-hand gun or just wish to browse, you’ll find that The Game Fair boasts the most complete shooting exhibition anywhere in the UK. From shotguns to rifles, clay guns to game and not forgetting airguns – we’ve got them all.

Aisles and aisles of amazing products from literally hundreds of brands from around the world – shop the magnificent range of new and used shotguns, rifles and airguns, accessories and clothing in the famous Gunmakers’ Row.

Gunmakers’ Row Premium

Gunmakers’ Premium returns for 2026 as a specially curated section showcasing an exceptional collection of fine guns and traditional craftsmanship.

Set within elegant safari-style tents, this unique area brings together renowned gunmakers and select dealers, each presenting a stunning array of high-quality, handcrafted firearms.

From world-famous names to rising talents, visitors can explore an inspiring range of work that reflects both heritage and innovation. Gunmakers Premium is a must-see for anyone with an appreciation for shooting, heritage or fine design.

Whether you’re browsing, buying or simply curious, this beautifully designed space offers a memorable experience at the heart of The Game Fair.