The Game Fair is unique in its make-up and remains the world’s largest and spectacular premium festival for the great British countryside.

The 2024 event will be held at the prestigious Blenheim Palace estate set across more than 2000 acres of Oxfordshire countryside. It brings together a hand-picked collection of over 800 leading and specialty brands in Country Sports, Shooting, Fishing, Dogs, Equine, Land & Estate Management, Gardens & Home, Food & Drink and Lifestyle as well as delivering world class attractions, educational content, and high-profile ambassadors. The Game Fair at its heart is a magnet for countryside enthusiasts who love to socialise, network and of course shop!

Our awesome audience is high in attendance and affluence:

  • An expected 125,000 visitors over the 3 days
  • 78% AB and 47% affluent achievers
  • £121.9 million spend with exhibitors
  • Unique 60:40 male/female split
  • £80 billion combined wealth in the VIP Enclosure
  • 80% landowners and estate managers responsible for 80% of UK land
  • National attendance and growing international relationships
  • Whilst being part of The Game Fair centres around the 3-day event, we offer a host of PR & Marketing opportunities throughout the year to give you access to our audience now; generate sales, launch products, and promote your brand story.

The Game Fair Consumer Newsletter – weekly circulated to over 70,000 individuals
The Game Fair Social Media Outlets – combined audience of over 127,000
The Game Fair website – 65,000 unique users per month
Plus, sister brands in Country Life, The Field Magazine, Horse and Hound magazines to name a few.

To get started, fill in our exhibitor form here to express your interest.

Sponsors 2024

Weber