There’s a whole stream of talent to watch and listen to. You can also learn to fish, cast a fly (or improve your technique) and get advice on buying the right tackle for your needs.

Visit The Fishing Village to check out competitions, discussions, demonstrations and have a go sessions.

With more and more people showing an interest in fishing, The Game Fair is working alongside the Angling Trades Association (ATA), the official voice of the UK tackle trade. Get Into Fishing (GIF) was launched at The Game Fair.

This initiative sees top angling brands join forces with key organisations and celebrities to give people the chance to catch their first fish, find out what swims in our waters, learn to cast, see – and buy – all the latest tackle.

Set beside Blenheim Palace’s beautiful river and covering all disciplines – game, coarse and carp, predator and sea fishing – GIF will include a range of features from fun kids’ activities to demonstrations from experts and competitions, introducing the joys of angling, to all age levels and abilities with meet and greets, Q&As with celebrity anglers and much more…

Fishing Associations represented

  • English Disabled Fly Fishers
  • Angling Trades Association
  • FFI
  • ReAP
  • Anglers National Line Rcycling
  • Tackling Minds
  • Fishing 4 Heroes
  • Victor Bonutto

Thank you to our 2024 Sponsors

Weber
Isuzu